How You'll Prepare For Your Upcoming Video Production Shoot

Posted on: 9 November 2021

Are you planning to hire a professional video production company to turn your script into a polished video for your business? If so, you'll want to make sure that you are prepared before your shoot date. Here are some of the things that need to be done so that you know what to expect.

Script Approval

As much as you would love to present a finished product to your boss without their input, know that it is not realistic. There are many rounds of approval that you will need to go through to ensure that they are happy with the video as it is being made. The most important thing to get your boss to sign off on is the script that you are filming. Once that script is filmed you cannot go back and change it without paying for a second shoot date. You want to make sure that everything is approved, and make people aware of what the consequences are of changing things later on.

Talent Selection

Chances are that you are hiring some talent to be in your video so that you have professional actors reading your script. You will need to go through the process of finding talent and narrowing down your selection.

It starts by telling your video production company the kind of talent that you are looking for. They'll need to know their gender, how old they are, what kind of accent they have, and anything else that's relevant to the script. The video production company will then send out a request to local talent agencies of people that meet your description, and they may even read a portion of your script so you can hear how it sounds. 

The production company will likely narrow down the auditions that are sent to their favorites so you are not overwhelmed, and then let you make the final decision on who you want to go with. Once again, you'll need to approve the talent through any other stakeholders for the video so that they are happy with who is selected.

Location Scouting

There will be a day that the producer will go location scouting for your video, and it is highly advised that you attend this activity as well. The potential locations for where your video will be shot will be looked at and narrowed down for a final selection. This is even relevant if you are shooting on a set since even shooting a script on a white sweep needs to be signed off by you before the studio can be booked.